Sunshine Valley Gazette
The mission of the Sunshine Valley Gazette is to provide editorial contact that is relevant and of particular interest to the local hinterland community, in a geographical region that is bordered by Mooloolah Valley in the south Yandina and North Arm in the north, Conondale and Kenilworth in the west and Buderim and Forest Glen in the east.
The criteria of the editorial content is that it be informative, diverse, fair, helpful, uplifting, localised and relevant to local residents. Submissions are received and published from local business, community, arts and sporting organisations to provide them with a convenient and cost-effective means of informing their key surrounding community of their philosophies, activities and events.
The Sunshine Valley Gazette aims for excellence in being a positive, supportive, approachable and truthful community member. With that aim, the Sunshine Valley Gazette adheres to the Media, Entertainment and Arts Alliance Code of Ethics for journalists.
MEAA Code of Ethics
We commit ourselves to: Honesty, Fairness, Independence , and Respect for the rights of others
Journalists will educate themselves about ethics and apply the following standards:
- Report and interpret honestly, striving for accuracy, fairness and disclosure of all essential facts. Do not suppress relevant available facts, or give distorting emphasis. Do your utmost to give a fair opportunity for reply.
- Do not place unnecessary emphasis on personal characteristics, including race, ethnicity, nationality, gender, age, sexual orientation, family relationships, religious belief, or physical or intellectual disability.
- Aim to attribute information to its source. Where a source seeks anonymity, do not agree without first considering the source’s motives and any alternative attributable source. Where confidences are accepted, respect them in all circumstances.
- Do not allow personal interest, or any belief, commitment, payment, gift or benefit, to undermine your accuracy, fairness or independence.
- Disclose conflicts of interest that affect, or could be seen to affect, the accuracy, fairness or independence of your journalism. Do not improperly use a journalistic position for personal gain.
- Do not allow advertising or other commercial considerations to undermine accuracy, fairness or independence.
- Do your utmost to ensure disclosure of any direct or indirect payment made for interviews, pictures, information or stories.
- Use fair, responsible and honest means to obtain material. Identify yourself and your employer before obtaining any interview for publication or broadcast. Never exploit a person’s vulnerability or ignorance of media practice.
- Present pictures and sound which are true and accurate. Any manipulation likely to mislead should be disclosed.
- Do not plagiarise.
- Respect private grief and personal privacy. Journalists have the right to resist compulsion to intrude.
- Do your utmost to achieve fair correction of errors.
- Guidance Clause: Basic values often need interpretation and sometimes come into conflict. Ethical journalism requires conscientious decision-making in context. Only substantial advancement of the public interest or risk of substantial harm to people allows any standard to be overridden.
Balance and fairness
The Sunshine Valley Gazette is committed to balance and fairness in its editorial content.
When news stories of a controversial nature are published, the editorial staff are committed to ensuring impacted stakeholders are provided with an opportunity to contribute to the content, to ensure the published story provides a fair and equal voice to all those impacted by the subject matter.